Rebranding the SSP: How the industry is writing a new definition
Published in Advertising Week by Tom Jenen, CRO at Onetag. In a perfect world, marketers would buy inventory
Industry Reaction to IPA Bellwether Q1 2023 Report
IPA’s Q1 2023 Bellwether report strong growth in UK marketing budgets, despite a challenging economic
How to make the most of next-generation SSPs
On the surface, it seems to be a tricky time for supply-side platforms (SSPs) as
Simplify your demand to make more revenue, not less
Article by Daniel Pirchio, Founder & CEO of Onetag, published in What’s New In Publishing.
Onetag launches UK operations with senior hires to drive global expansion
Leading European SSP appoints Chief Revenue Officer, Global SVP of Demand, and Global Marketing Director
Reaction to the latest IPA Bellwether report
Yesterday’s IPA Bellwether report revealed that despite the doom and gloom industry messaging, 2022 marketing
Wise Equity invests in Onetag to support its growth path
Milan, Italy — Wise Equity, the management company of the Wisequity V fund, announces the signing of
Onetag Launches An Effective Cookieless AdTech Solution
New York, New York —Onetag, the innovative end-to-end programmatic AdTech company, today announced the US
Onetag Grows US Team And Adds Robin Skrzypek On Global Business Development
New York, New York —Onetag, the innovative end-to-end programmatic AdTech company, today announced the appointment
Onetag Expands Into The US With Christian Baer as VP of Sales
New York, New York —Onetag, the innovative end-to-end programmatic AdTech company, today announced the appointment