Secure real-time data activation across multiple channels

Your Next Generation Programmatic Platform


DISCOVER ONETAG

“Good Machine Learning needs the right data”

OneTag is an Independent Ad-tech Provider, offering a proprietary SSP, DSP and DMP solution and a fully integrated cross-channel Demand Platform.

Our stack has been built around our Intelligent Decision Engine, which manages real-time audience selection and ROI optimisation across multiple channels.
Several years of conducting constant research and innovation have helped us develop a solid yet scalable big-data infrastructure, based on real-time Machine Learning predictions to enhance campaign results.

Data protection, security, user privacy, direct assistance and custom solutions are the values we believe and invest in.
With user privacy at heart, we strive in finding the best innovative solutions to solve modern day advertising challenges.

Our technology

Our fully-integrated Big-Data infrastructure has been designed to provide real-time solutions to the Programmatic world.

ONETAG SUPPLY PLATFORM

Our Supply Platform provides several solutions to optimise and monetize your inventory.
Thanks to an advanced scoring algorithm, OneTag is the only technology that allows Publishers to offer guaranteed KPIs to their buyers.
OneTag provides both a tag-based and a header-bidding integration. With our Fastbid module, other SSPs can be added in our optimised server-side auction
  • OneTag SSP
  • OneTag FastBid
  • Deals KPI Optimizer
  • OneTag Tag Manager
  • Automatic Formats
  • OneTag CMP

ONETAG DEMAND PLATFORM

OneTag is the only technology that can activate a campaign on the 4 main digital channels in less than 15 minutes.
Audience data is automatically synced to drive a real multi-channel storytelling. Based on machine learning predictions, our optimisation engine is able to select and activate the right audience cluster to maximise campaign goals.
  • Web
  • Mail
  • Search
  • Social
  • OneTag DSP
  • OneTag DMP
  • Multi Channel Automation
  • Intelligent Decision Engine
  • Cross-channel Storytelling
  • Full Funnel ROI Optimisation
  • Hyperlocal Targeting

ONETAG DATA LABS

OneTag is an IAB vendor and a registered CMP platform: data is handled in compliance with GDPR with great care to user privacy.
Data activation takes place in real-time across multiple channels to achieve optimal reach and frequency in each audience cluster.
Our proprietary on-premise solution can integrate and activate first party data without exposing personal information.

Privacy by design: OneTag provides an innovative solution to secure data management and activation, following GDPR guidelines and respecting user privacy.

THE DATA PROCESS

At OneTag, we use AI to guide and improve human intuition

We provide real-time data modeling and activation solutions to increase campaign results with automatic optimisation.

01. Integration

Multichannel Data Integration Hub

  • 1st and 3rd party data
  • Offline and Online matching
  • Anonymous segments
  • On-Premise CRM mapping

02. Activation

Advanced Machine Learning

  • AUDIENCE CLUSTERING
  • ACCURATE PREDICTIONS
  • SECURE DATA ACTIVATION

03. Optimisation

AI Decision Engine

  • CROSS-CHANNEL ACTIVATION
  • ADVANCED PRE-BID FILTERING
  • DYNAMIC CREATIVES
  • MULTI-KPI CAMPAIGNS
  • SCALABLE PERFORMANCE
  • ACTIONABLE INSIGHTS

Contact us

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Chester House
81-83, Fulham High Street
London