Leading European SSP appoints Chief Revenue Officer, Global SVP of Demand, and Global Marketing Director LONDON: 31 January 2023 – OneTag, the innovative programmatic technology company, today announces the appointment of Tom Jenen as Chief Revenue Officer, Niki Stoker as Global Senior Vice President of Demand, and Lina Adelt as Global Marketing Director. With a combined experience of 50+ years
Yesterday’s IPA Bellwether report revealed that despite the doom and gloom industry messaging, 2022 marketing budgets closed with small, but convincing growth. The latest Q4 2022 report showed that despite a slight reduction in adspend forecast for 2023, real opportunities await for those that embrace digital, tech forward and data-driven strategies. Comments below from Daniel Pirchio, Founder and CEO, were
Milan, Italy — Wise Equity, the management company of the Wisequity V fund, announces the signing of a binding agreement that will lead to the acquisition of 55% of OneTag‘s capital by Wisequity V and its co-investors. OneTag’s founding partners will reinvest in the transaction alongside Wise Equity, holding a 45% stake in the company capital, and will continue to be actively
New York, New York —OneTag, the innovative end-to-end programmatic AdTech company, today announced the US launch of its cookieless advertising solution. As major platforms and legislation have begun to shift the control of user data into the hands of individuals, the industry has been in pursuit of alternatives to the primary targeting method that digital advertisers have used for the
New York, New York —OneTag, the innovative end-to-end programmatic AdTech company, today announced the appointment of Robin Skrzypek as Director of Business Development. As Director of Business Development, Skrzypek is responsible for the development of strategic publisher relationships and helping to facilitate the company’s North American expansion. “Robin is a strategic thinker with deep publisher relationships going back nearly 2
New York, New York —OneTag, the innovative end-to-end programmatic AdTech company, today announced the appointment of Christian Baer as Vice President of Sales. As VP of Sales, Christian is responsible for overseeing all aspects of OneTag’s strategic US expansion. “Christian’s longtime experience working with the world’s largest publishers and AdTech platforms is the perfect match for OneTag as we set
