Curation is a fundamental shift, and Onetag is proud to be a pioneer in this movement.
Discover the power of curation and the challenges it’s solving in the latest edition of
The Six Sells Podcast, where Mike Nicholson interviews Filippo Gramigna, Onetag’s co-CEO.
Filippo shares how Smart Curation:
– Removes costs and complexity for the demand side – no more “burn and learn.”
– Increases access to higher-quality inventory – with direct publisher connections and enriched impressions from the array of industry data signals.
– Delivers better, faster outcomes through sell-side decisioning – optimizing dynamically at the placement level with real-time AI.
Whether you’re a brand, buyer, publisher, DSP, or data provider, this discussion offers the inside track on where programmatic is heading, and why curation benefits the entire ecosystem.
Watch the full interview on: Six Sells